Vision 2050: Take a Henkel brand into the future!

Students wanted! The third “Henkel Innovation Challenge”, Henkel´s international business game for innovative minds, has started! The challenge this year: students will form a team of 2-3 and be the business development manager of Henkel: By answering 4 questions online, students will describe their creative product idea for a Henkel brand which can satisfy people´s product needs in 2050 in the area of Laundry & Home Care or Cosmetics & Toiletries.

The competition is open to students in twelve European countries (Austria, Belgium, Germany, France, Hungary, Italy, Netherlands, Poland, Russia, Slovakia, Spain and Turkey) who are now invited to submit their visions and ideas at www.henkelchallenge.com. Applications are possible until December 14, 2009.

Selected Henkel managers will support and assist the best national student teams as mentors in preparing for the national finals. The winning team from each country will then be invited by Henkel to the international final in Amsterdam scheduled for April 2010.

An exclusive language trip to Australia, Japan or Mexico awaits the winners. The best 3 teams will also have the unique opportunity to meet Henkel CEO Kasper Rorsted.

The Henkel Innovation Challenge will provide the students with an opportunity to to forge valuable ties with a major international employer. The competition also gives Henkel the chance to get to know top young talents from throughout Europe. Numerous participants from previous competitions have already been recruited by the company.


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