We are a leading chemical company, with the best teams developing intelligent solutions for our customers, and for a sustainable future.

We connect and develop people with diverse talents all over the world. For you, this means a variety of ways to progress.

Not only your performance but also your personality matter to us, regardless of gender, age, ethnicity, orientation, and background.  At BASF, careers develop from opportunities. 

Main responsibilities

Channel development:

• Plan together with local dealer and sub dealer on capturing market opportunities.
• Identify new channel and channel partners that can help to expand new crops or applications.
• Manage and run a key farmer and sub dealer campaigns in order to capture higher market share.
• Maintain a sufficient amount of sub dealer in order to cover at least 70% of development area.

Market expansion:

• Conduct demand generation activities (such as demonstration, field days, farmer visits) in identified market.
• Launch products in new crops and new market segments.
• Lead and support local promoters in implementing pull/push strategies.

Collaboration:

• Lead and support local promoters in implementing pull/push strategies.
• Provide marketing manager a monthly plan and weekly report of all activities.
• In charge of the distribution of promotion materials to local promoters and ensure the region have sufficient materials for their activities and to meet other needs.
• Provide area sales manager a monthly plan and weekly report of all activities.

Stewardship:

• Conduct product stewardship activities to ensure proper and safe use of crop protection products.

Qualifications

• Bachelor’s Degree of Science in Agriculture.
• 1-2 year experiences in field activities, demo, push and pull activities at all customer level (dealer, sub-dealer, and farmer).
• Reliable, hardworking, good communication skills and being able to travel up country.
• Initiative and understanding of the market.
• Understanding of agrochemistry and crop systems.
• Have own car and driving license.

Work location

• Emporium Office, Bangkok

BASF has been present in Thailand for more than 50 years. The company offers a wide range of products and solutions to support almost all the key industries in the country, including Agricultural Solutions, Intermediates and Process Catalysts, Monomers, Petrochemicals, Coatings, Dispersions and Resins, Performance Chemicals, Care Chemicals, Nutrition and Health, and Performance Materials. BASF in Thailand was established in 1966 and maintains its head office in Bangkok. It operates three production sites in Samutprakarn, Chonburi and Rayong, an Automotive Coatings Technical Competence Center, and a Performance Materials Technical Development Center in Samutprakarn. In 2023, BASF posted sales of €570 million to customers in Thailand and had 625 employees as of the end of the year. Further information is available on  www.basf.com/th.